Origin Tracker is a unique encrypted metadata labeling system that helps identifies the origins of products and smartphones, and empowers consumers to check for counterfeits, fakes or tainted items. The Origin Tracker app version 1.0 has been proved a success and received great feedback from manufacturers, banks and consumers in various industries.
Onion Creative was proudly committed to redesign the app version 2.0. Based on the research and findings from user feedback and lessons learned from previous version of the app, we proposed to modify the logo and refine the colour palette in order to strengthen the product image. We also worked very closely with client to fine-tune the UX and user journey from the beginning of the wireframe stage to ensure that the app can achieve the business objectives.